Global Marketing Business & Leadership Services
Marketing Management | Brand Management | Marketing Communications
- Operational Expertise. StratGo’s president has held senior marketing leadership positions in B2B and consumer products companies: agribusiness, ingredients, food and beverage.
- Multi-environment Capability. StratGo’s president has developed and implemented business action plans for both well-known and emerging companies and brands.
What does a “plug-in marketing department” mean for your company?
- StratGo Marketing can deliver the action and performance expected from a Chief Marketing Officer (CMO), Vice President of Marketing, Director of Marketing or Brand Manager.
- If you don’t have marketing expertise or a true marketing capability in-house, StratGo Marketing is an excellent option.
- If you have a senior marketing leader, but with a limited or non-existent team, utilize StratGo Marketing as a force multiplier resource.
- Or, perhaps you’re a sales-driven organization with limited marketing. If so, plug-in StratGo Marketing to achieve strong marketing aligned and working closely with the sales team.
Download PDF: Drive Growth with Plug-in Marketing
The Right Start Philosophy
With the constant buzz about the latest marketing tool, it’s easy to lose sight of what’s really important to achieve sustainable business performance:
- See and understand the big picture.
- Figure out who you are – or want to be.
- Know the customer’s point-of-view.
- Get organized for action.
- Lead and motivate cross-functional operators to work as a team.
- Embrace the sales team as an agent for success.
Start with this mindset and philosophy so you can build from a solid marketing and business discipline foundation.
Once you’re organized with a game plan (strategy), then determine what tactics to use and why. Provide hands-on leadership to make it happen.
Remember: Strategy First, Then Tactics™.