Author: Harvey Chimoff
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9 Thought-Provoking Leadership & Personal Growth Ideas for 2013
Here are a few thought-provoking ideas from my recent reading, including from Jeff Bezos and Clayton Christensen, that resonated with me and could prove valuable to you. While they’re mostly for your professional consideration, you may also find some personal overlap. They’re organized into nine categories for easy processing.
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Duluth Trading Company Nails Positioning for Tradesmen Clothes
Super-clear positioning and content marketing drive Duluth Trading Company. Marketing basics do work. If you can get your positioning and personality easily defined, you’ve got a solid platform to reach customers, especially when your product line backs it up. Then, become a great story-teller.
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Acer Computer’s Megan Fox Marketing Campaign is a Big Question Mark
Sorry, Megan Fox talking to dolphins is not a reason to buy an Acer computer. Maybe I’m missing the boat, but there should be more than that to an Acer brand-building campaign, especially when reallocating and investing limited company financial resources.
harveychimoff.com 