StratGo Marketing World
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Take Poll on New March Madness Basketball Courts
Notice the “packaging” change for this year’s men’s basketball tournament? The most important new design feature is highlighting the “March Madness” brand with a giant center court logo. That’s a smart brand management marketing move.
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Inside Look: How to Make the “Special Sauce” of Excellent Customer Service
“Treat every customer like they are your mother (and if you don’t like your mother… haha, treat them like someone you love dearly and would do anything for).” Get a little bit of the Duval’s customer service mindset into your teams and across your organization.
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Movie “Burnt” Depicts Both Ugly & Good Teamwork Lessons
If you want a vivid training primer on how teamwork and collaboration make a winning recipe for business success, cut-up a few scenes from the movie “Burnt.” Plus, 10 Leadership, Collaboration & Teamwork Lessons.
About StratGo Marketing World Blog
New blog posts are on hiatus while we lead marketing for a food industry innovator!
I write about business and the fundamentals of marketing: ideas and commentary that inform, provoke thought and spur action.
In my posts, I share observations, insights and practical tips about marketing strategy and tactics. I tell you what I think, and why, based on what I know at a particular point in time.
My writing is inspired by current examples here in the United States and globally. Expect to see commentary across a variety of industries, products, and services, which cater to both B2B (business) and B2C (consumer) targets.
This blog is designed for marketing and business professionals. At the same time, it should be accessible and relevant to other functional pros who want a better understanding of and/or some insight into the world of marketing. I think marketers on the rise can benefit, too.
I welcome your comments, even if you have a different point of view. Just keep them professional, constructive and clean if you want them posted.
