StratGo Marketing World
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Attention Marketers: Watch Undercover Boss
Undercover Boss provides tv entertainment that will stimulate important reflection about your job and company.
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Back To The Future Marketing
New ideas don’t always have to be new. The Food Network’s Unwrapped show featured a coin-operated eating blast from the past with BAMN! Automat.
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Inspired By Harshest Critics, Domino’s Rolls New Pizza
Why would the number one US pizza delivery company highlight that consumers think its product tastes like “cardboard?” Explore the incredible new marketing campaign for reformulated Domino’s Pizza.
About StratGo Marketing World Blog
New blog posts are on hiatus while we lead marketing for a food industry innovator!
I write about business and the fundamentals of marketing: ideas and commentary that inform, provoke thought and spur action.
In my posts, I share observations, insights and practical tips about marketing strategy and tactics. I tell you what I think, and why, based on what I know at a particular point in time.
My writing is inspired by current examples here in the United States and globally. Expect to see commentary across a variety of industries, products, and services, which cater to both B2B (business) and B2C (consumer) targets.
This blog is designed for marketing and business professionals. At the same time, it should be accessible and relevant to other functional pros who want a better understanding of and/or some insight into the world of marketing. I think marketers on the rise can benefit, too.
I welcome your comments, even if you have a different point of view. Just keep them professional, constructive and clean if you want them posted.
harveychimoff.com 