Category: Advertising
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UK First Aider Markets to Save Lives
UK charity organization St John Ambulance devised and created hard-hitting, interactive marketing campaigns that vividly dramatized how first aid can be the difference between a life lost and a life saved.
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Dare to Be Different
Marketers of all stripes lament the challenge and difficulty of breaking-through to their target. Yet, how often are we willing to experiment and try different tactics? Former NFL star, Super Bowl winner and car dealer owner Brad Benson has an answer. It’s clever and powerful advertising.
