Category: Brand Management/Branding
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Marketing is Fun, Differentiation is Hard. A 3-Part Series.
A three-part series on marketing differentiation. Part 1: the NYC wine store that lets you taste before you buy. Every bottle!
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US Senator Politicizes National Guard-NFL Team Sports Marketing
The National Guard uses NFL team sponsorships for recruitment and retention marketing. A US Senator is opposed. Is it legitimate criticism or sensational politics?
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This Law Firm is a Marketing Powerhouse
National law firm Cordell & Cordell embraces marketing. Take a deeper look at the marketing fundamentals that underpin its growth strategies.
harveychimoff.com 