Category: New Products
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Golf Ball Sized Apples Bring Easy, Healthy Snacking Innovation
A New Zealand company has come up with a new, innovative concept to market a product that’s thousands of years old: the apple.
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Swedish Flooring Company Gives Away Flip-flops To Sell New Product
Swedish manufacturer Forbo Flooring Systems created a break-through sampling program using flip-flops to reach architectural customers. Good luck finding the product on their website, though.
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Razor Battle is On! 800Razors.com Challenges Dollar Shave Club and Gillette.
800Razors.com is trying to beat Dollar Shave Club and both are trying to beat Gillette with a low-price, online sales model. What does it mean and what are the go-to-market differences?
harveychimoff.com 