Category: Promotions/Tactics
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Make Your Trade Shows More Strategic and Higher ROI
What do sales and marketing teams get from their massive trade show investments? “9 Action Points” to make your trade shows more strategic and higher ROI. View post to subscribe to site newsletter.
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8 Brand Management Success Factors Drive Hess Toy Truck
The Hess Toy Truck brand continues to thrive even though Hess Corporation no longer operates gas stations. How? Eight brand management success factors.
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All Aboard. Back-to-School Marketing Refresher from 1929 Blue Comet Train.
Unexpected benefit from taking my young nephews to a local museum this summer: a marketing communications refresher about the importance of painting an image and creating anticipated, sought-after experiences in the mind of the target customer.
harveychimoff.com 