Category: Sales/Selling
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Unexpected Marketing Lessons from my Uber Driver and Barber
Daily life experiences often provide a vivid reminder and reinforcement about what we think are excellent or lousy business practices. Two stories and two lessons: Warped view of customer service (delusional Uber driver); and Shoestring customer acquisition (practical barbershop businessman).
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Jersey Mike’s Manager Conducts Master Class in Humanity & Customer Relations
An inspiring customer interaction at sub shop Jersey Mike’s provides four important takeaways for business and life.
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In Sales & Marketing, Remember: It’s About the Customer, Not You!
A true “customer first” story how one team member took extraordinary action to create an amazing and unique customer experience. Plus, how you can apply such sales and marketing at your company.
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