Tag: business philosophy
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Decisive Super Bowl Play Demonstrates Power of Being “Always Ready”
The Coast Guard motto, Always Ready, is also a valuable mindset for business and marketing teams. Because something unbelievable happened at the end of Super Bowl XLIX, we need to talk about “Always Ready” again.
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Free Marketing Advice from the US Coast Guard
The motto for the US Coast Guard is Always Ready (Semper Paratus). It’s a good mindset for marketers, too. Plus, what marketers say is the number one most important thing to be ready about/ready for in 2015.
