Tag: Direct-To-Sports-Fan marketing
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Tweets from Brooklyn: NBA Team Exec Wins with Direct Customer Engagement
Her team lost, but Brooklyn Nets’ executive Irina Pavlova won by demonstrating how a business leader can effectively communicate directly to customers, in this case on social media via Twitter.
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Pro Teams Score with Direct-to-SportsFan Marketing
Pro sports teams are deploying head coaches and owners to directly communicate with fans and build/maintain engagement. This direct-to-sportsfan marketing strategy (D2SF) offers a unique brand management tool to score points off the field.
harveychimoff.com 