Tag: marketing communications
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Inspired By Harshest Critics, Domino’s Rolls New Pizza
Why would the number one US pizza delivery company highlight that consumers think its product tastes like “cardboard?” Explore the incredible new marketing campaign for reformulated Domino’s Pizza.
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Does Face-Time Mean Revenue Time?
Create a price benefit that can help build your business longer-term instead of just getting a one-time sales spike. Learn from British Airways.
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Can Two Worlds Beat One City?
Two Connecticut casinos, Mohegan Sun and Foxwoods, join forces in an unexpected destination marketing campagin.
harveychimoff.com 