Category: Customer Relationship Management
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5 Pointers for Writing a Letter to Your Customer
Most customer “letters” go right in the garbage. Why this letter from an online retailer’s Brand Manager stood out.
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Free Supermarket Turkey is Easy. Donating is Harder. Why?
Free turkey promotions are common at USA supermarkets leading up to the Thanksgiving holiday. But something’s missing: providing shoppers with an easy donation option.
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Why You Should Stop Asking Your Customers: “How Was Everything?”
Change your customer experience mindset. Stop waiting until the end of the transaction to ask: “How was everything?” Instead, ask in real-time, “How is everything?”
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