Category: New Products
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Advertising That Saves Rental Car $$$
Budget Rent a Car of Atlanta has partnered with Wrap Media Group to wrap rental vehicles with the Sheets™ Brand Energy Strips logo.
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Gillette Pushes Razor Growth by Competing Against Itself
Gillette, a Procter & Gamble brand, has an impressive marketing innovation track record with razors.
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Tips from the Top
Three CEO marketing leadership examples stood out to me recently. Ponder the meaning and implications from 3M, Wal-Mart and United Continental for your team and company.
