Tag: commodity marketing
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Topgolf Provides Marketing Inspiration. Fun Entertainment. And Even Practice If You Want It.
Topgolf is a marketing story. It’s a cool example of being able to think creatively and reimagine a commodity activity.
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Texas Bus Company Caters to Fed-Up Air Travelers
Vonlane puts a smart-differentiation twist on bus transportation with a unique option for fed-up Lone Star State travelers.
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Commodity? Not All Chicken is the Same
When you’ve got meaningful differentiation, market the heck out of it. When you don’t have it, gear your innovation efforts to get it. If it’s just not possible, out-execute your competitors.
harveychimoff.com 