Tag: customer communications
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Poor Integration and Sales Bombardment Equals Bad Customer Experience
When customer-facing personnel are not integrated, customer experience is likely to suffer. Eventually, the ultimate one suffering is the company itself, with lost sales.
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5 Pointers for Writing a Letter to Your Customer
Most customer “letters” go right in the garbage. Why this letter from an online retailer’s Brand Manager stood out.
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Planet Fitness Drops Dumbbell with Gym Member Communication
Don’t let a lack of communication create a lousy customer experience. Gym company Planet Fitness did that with its payment system change. The result is a reduced balance in the brand’s satisfaction and positive engagement account.
