Amanti Vino is different than its competitors, and that means special benefits for customers.
The Montclair, NJ retailer (wine, spirits, and specialty microbrew) is led by Sharon Sevrens, a former investment banker turned sommelier and wine educator.
Sevrens and her store generate significant earned media coverage. She’s been featured on CNBC and CBS (New York) television, profiled in The Wall Street Journal, and is a Huffington Post blogger.
Taste the Action: 3+ Marketing Differentiation Examples
Hand-Selected Wines
“We taste thousands of wines each year so that I can identify the very best for each region, varietal, price point, etc. We taste the bad wines so you don’t have to!”